Best Turnkey Sportsbook Solution Providers in 2025
The demand for sports betting is enormous on a global scale. To give you a perspective, the sports betting market is expecting to record a user count of up to 206.6 million or more by the year 2029. The user penetration rate is expected to be 2.3% in 2025, which expresses the booming urge among people towards sports gambling.
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Now, as fascinating as sports betting might be for users, it welcomes an impeccable business opportunity for budding entrepreneurs. Therefore, a plethora of individuals are now willing to dive into the market quickly and establish their sportsbook brands. If you are one among them, you have landed on the right page.
Turnkey sportsbook software development is the ultimate approach for you to kickstart your sports gambling business online. A turnkey software is nothing more than a pre-developed template that will be tailored based on your sportsbook brand requirements. But, as there are hundreds of turnkey sportsbook solution providers out there, how to pick the best of them all?
Well, this article has shortlisted the best service providers for you to pick the ultimate one for your sports betting software needs.
Top Turnkey Sportsbook Software Providers
1. TRUEiGTECH- Innovative Turnkey Sportsbook Solution Provider
TRUEiGTECH is one of the few quality-focused sports betting software providers in the industry with more than 10 years of experience. They offer more than 80 turnkey sportsbook software templates for you to choose from. Beyond brand-centric customizations, TRUEiGTECH also guarantees the coverage of more than 50 trending sports categories, as well as 50,000 monthly events.
This way, you will have a versatile sportsbook platform to conduct your business operations, attract more users, and generate higher revenue. So far, TRUEiGTECH has deployed more than 200 turnkey sportsbook solutions, ensuring utmost client satisfaction. Beyond standard integration, you can also avail of TRUEiGTECH’s prop bet builder and pay per head sportsbook software.
With unique features, sophisticated management tools, and advanced technologies, TRUEiGTECH guarantees robust performance, high uptime, and better retention rates for your sportsbook platform. The services that the company offers include:
- Pay per head sportsbook for bookies
- Prop bet builder software
- White-label sportsbook software
- Bespoke sportsbook software
Alongside faster deployment and post-launch maintenance, TRUEiGTECH will also provide assistance with respect to sportsbook licensing, affiliate integration, and more.
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2. Kambi- Versatile Sports Betting Platform Builder
Best sportsbook software provider that ensures versatile accessibility and enhanced functionality.
If you are looking for a premium sports betting software provider, Kambi can be an ideal pick. The developers working with Kambi are proficient in using AI and other modern technologies for curating your sportsbook platform. They offer a turnkey sportsbook as a key service, alongside which they also offer managed trading, bet builder, oddsfeed, and other such solutions.
So far, more than 40 operators from different parts of the world have put their trust in Kambi. Using the 360-degree sportsbook service by the brand, operators can now avail themselves of cost-effective business models.
3. Playtech- Technology-Driven Sportsbook Provider
One of the most experienced turnkey sportsbook software providers.
For decades, Playtech has been deploying quality sportsbook platforms for global operators. The company has its exposure across 26 countries, and operates with 180+ global licenses. They offer turnkey sportsbooks for bookies that are highly modular and guarantee a great user experience. Payment systems, accounting tools, management features, thousands of sports events, and more are all standardized with Playtech’s sportsbook solutions.
Beyond turnkey sportsbooks, Playtech also offers online casinos, bingo games, live dealer titles, and more. There are proficient developers working with Playtech, ensuring that your turnkey sportsbook stays scalable and high-performing in the long run.
4. Betfoc- Affordable Sports Betting Solution Provider
The best sportsbook software provider with a complete package of advanced tools and technologies.
Betfoc is among the most sought-after turnkey sportsbook software providers that has deployed more than 100 projects so far. The company has won more than five awards for its quality software deployments. Experts here use breakthrough technologies and impressive innovation to ensure their clients stay ahead of the competition with high-performance sportsbooks.
Beyond turnkey sportsbook software development, the company also offers cybersecurity, business intelligence, Big Data analytics and other such services. Experts at Betfoc follow an agile development process, followed by thorough QA testing and 24/7 customer support.
5. Limeup
High-performance and technology-centric sportsbook software provider.
Limeup offers comprehensive sportsbook software development solutions, guaranteeing all your unique business needs ar met. They provide coverage of thousands of events on their sportsbook platforms, ensuring you attract the attention of diverse audience groups. Experts at Limeup offer 100% customization with their bespoke sportsbook solutions, guaranteeing absolute individualization for your brand.
Alongside optimal betting operations, the sportsbook software by Limeup will also be backed with robust back office and management systems. Thus, it will allow your admin team to seamlessly track user behavior, preferences and platform activities. You can tailor your marketing campaigns or bonus offers by analyzing the performance statistics of your sportsbook, using the analytics tool embedded by Limeup.
6. Aristocrat Interactive
One of the best sportsbook software providers with a creative and innovative approach towards achieving end-user satisfaction.
Aristocrat Interactive, a reputed sportsbook provider from the USA, is now offering groundbreaking sportsbook products, guaranteeing immersive and connected experiences. They have a team of more than 500 professionals in across 10 countries, and are on a mission to scale the sports gambling industry for good.
The company offers state-of-the-art technological marvels that can help you set your business apart from the competitors. You will be provided with access to an entertaining, feature-rich and secured sportsbook software to run your business on. Apart from sportsbook software services, Aristocrat Interactive also offers online casino, game development and other such solutions.
7. EveryMatrix
One of the best sportsbook software providers, guaranteeing inclusion of intuitive features such as bonus engine, free bets, live streaming, and more.
EveryMatrix has been a reputable sportsbook software development firm for some time now and has curated custom platforms for clients from around the world. Experts at EveryMatrix use an API-optimized and technology-driven approach to meet the needs of your end-users. Upon availing EveryMatrix’s sportsbook software solutions, you will avail coverage for thousands of monthly sports events.
Developers at EveryMatrix also ensure the integration of a convenient management module, enabling easy control and configuration access for operators. This way, you can personalize your sportsbook offerings and tailor them for specific audience groups.
8. Altenar – Sportsbook Solution Offering Complete Customization with Stability
An advancing sportsbook solution provider, Altenar offers platforms that are stable and have robust risk management capabilities paving a smoother way to success.
Malta-based Altenar has gained popularity as a specialist sportsbook solutions provider. Focusing exclusively on B2B sportsbook software distribution, Altenar platforms are licensed by the MGA and UKGC giving sportsbook operators the flexibility to launch in more than 30 countries.
With features like premium data feeds, comprehensive bonus system, customizable front-end, content management, built-in marketing tools, and a bet mentor built into the platform, Altenar uses technology to create immersive player experiences while ensuring platform’s stability. Operators can customize the sportsbook solution to change its appearance, language, and odds format that conforms to the local player preferences and business objectives.
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Things to Consider for Choosing the Right Turnkey Sportsbook Software Provider
Even with the top service providers listed above, you will need additional assistance to pick the ultimate one. So, here are a few things that you must consider in order to pick the ideal turnkey sportsbook solution provider:-
Sports Coverage
The turnkey sportsbook software provider you hire must offer coverage of all the trending sports categories and the global leagues. It will be helpful for you to market your sportsbook on a worldwide basis, and draw the attention of sports fans accordingly. -
Technologies Used
As the competition in the sports betting industry is quite high, it is important that your platform is up-to-date with features built out of the latest technologies. Look for the service provider with access to the latest technologies and an ideal skill set to utilize them. -
Complete Ownership
Even with the turnkey sportsbook solution, you can expect to attain complete ownership of the software, without the need to pay recurring fees to the service provider. TRUEiGTECH is one of those providers that guarantees a Truly No GGR solution. -
Brand-Centric Customizations
The software provider you hire should not limit you on the type of customizations you need for your turnkey sportsbook platform. From design to feature implementations, you should look out for brand-centric customization support from your software provider. -
Features and Management Tools
A back office module, bonus system, PAM, CRM, CMS, and other such features or tools must be standard with the turnkey sportsbook solution you pay for. Look for the feature list of all the sportsbook software providers you shortlist, and make it a selection criterion.
What are the Benefits of Turnkey Sportsbook Solutions?
A lot of budding iGaming entrepreneurs like you might have a question in mind: why go with turnkey sportsbook when you can consider bespoke development or get a white-label platform instead? Well, the benefits below will give you clarity on why turnkey sportsbook software can be an ideal pick over others:-
100% Ownership
When you opt for white-label sportsbook platform, you will be using pre-developed software for a pre-decided recurring fee. You won’t have access to the source code, and will have to run your platform on only the provided resources. But that’s not the case with turnkey sportsbook software. Here, you get 100% ownership of your platform and all the features within, just like a bespoke platform. You will have independent access to the source code and won’t have to pay any revenue share or recurring charges. -
Time Efficiency
Unlike bespoke sportsbook software development that requires a long time window for completion, turnkey solutions can be deployed faster. You won’t be missing out on any of the crucial sports betting features on your platform, and will be acquiring an extensively tested platform to run your business on. -
Assured Scalability
Upon choosing a reliable turnkey sportsbook software provider, you will be able to position your brand for consistent growth. Your platform can be scaled with the required resources for accommodating more users and peak betting volumes. Thus, your platform won’t have to undergo prolonged downtime for timely upgrades. -
Cost-Efficiency
Opting for turnkey sportsbook solutions is fairly cheaper than bespoke development. As developers won’t be building the platform from scratch, the amount of resources, tools, or technologies used will be less than what’s required for bespoke development. -
Post-Launch Maintenance
Top providers offering turnkey sportsbook solutions will offer post-launch maintenance as a standard service facility. It will ensure your sports betting platform stays updated at all times and is free from technical glitches.
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Partner with TRUEiGTECH for a Quick & Efficient Deployment of Your Turnkey Sportsbook Software
TRUEiGTECH can be your ultimate pick from the list above. Why? Well, we have 80+ templates, 50+ sports categories, 50,000+ monthly events, and a lot more to offer with our turnkey sportsbook solutions. Beyond that, we provide you with the scope of availing prop-bet builder and pay per head sportsbook solutions, which are industry-leading functionalities at the moment.
To help you get a good start in the competitive business landscape, we will be assisting you with marketing and licensing attributes. We don’t just deploy quality software, but also make sure it aligns with your brand values. No matter how complex your customization requests are, we will make sure they are implemented and are performing as per your expectations.
Delay no more, and reach out to our consultants at TRUEiGTECH to get a better understanding of our turnkey sportsbook solutions.
FAQs
Turnkey sportsbooks are basically software templates that can be tailored based on specific brand requirements. Such sportsbooks can be deployed faster than bespoke counterparts, and will help you enter the competitive iGaming market faster.
A white label sports betting platform is a pre-developed solution that can be quickly deployed for action. But, operators must pay a recurring fee to the software vendor in order to continue running business operations on their platforms. Alongside that, operators won’t get 100% ownership access to the source code of the white label sportsbook software, which will deprive them of necessary controls. Turnkey sportsbook, on the other hand, is also a ready-to-launch template, but can be tailored based on the brand’s needs. Following that, software vendors provide operators with independent access to the source code and 100% ownership of all features or functionalities embedded within the platform.
Some of the benefits associated with turnkey sportsbook solutions are:
- Faster deployment
- 100% ownership
- No GGR
- Scalability
- Flexibility
- Cost-efficiency
- Time-efficiency
Yes, you can seek customization for your turnkey sportsbook software, ensuring it fits well with your brand identity.
Written by: Raj Thomas
Raj Thomas is a seasoned business strategist and development manager at TRUEiGTECH. With over a decade of experience in the industry he specializes in driving growth for iGaming platforms, including online casino, gambling, sweepstakes, sports betting, and skill-based games. He collaborates with game developers, startups, and operators to build customized, compliant, and secure iGaming solutions. At TRUEiGTECH, Raj is instrumental in delivering end-to-end iGaming services and his role encompasses lead generation, B2B sales, client outreach, and ensuring that solutions meet client needs and industry regulations.
