How to Start a Sweepstakes Casino Business in 10 Steps in 2026?
Starting a sweepstakes casino is in trend and has become a lucrative business model, allowing you to provide gaming solutions in countries where traditional gambling casinos aren’t legalised. As you know, there is a big group of audience that intends to win across popular casino games, but do not want to take risks at losing their real money. Believe it or not, by just targeting this particular audience group with your sweepstakes casino, you can make good money.
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Table of Contents
The sweepstakes casino industry in 2026 and beyond is among the fastest-growing sectors in iGaming. Fueled by legal permissibility, technological innovation, and changing player preferences. The market for sweepstakes casinos has been growing sharply, with estimates showing the global sweepstakes casino market is expected to generate around $157.8 million by 2032.
Among this growth, the key trends to observe, especially if you want to understand how to start a sweepstakes casino, is the evolving regulatory and legal landscape, technological innovations, mobile-first interface, game diversification, hyper-personalization, and social interaction features. Since the sweepstakes casino model is poised for growth, operators must make all the right decisions and build a robust platform.
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Understanding Sweepstakes Casinos
Before knowing how to start an online sweepstakes business, let’s understand the basis of what sweepstakes casinos are by discussing how they work, generate revenue, and entertain users. Sweepstakes casinos are accountable as innovative revolutions in the iGaming world as they operate under a specific legal framework, which is quite different from what traditional casinos adopt.
What is a Sweepstakes Casino?
A sweepstakes casino is an online gaming platform that offers casino-style games such as slots, table games, and bingo, which are playable using virtual currencies instead of real money. Players typically purchase Gold Coins for entertainment purposes and receive Sweeps Coins as bonuses, which can be redeemed for real-world prizes or sometimes even cash.
Such an online casino model operates under sweepstakes laws, allowing these casinos to function legally in many jurisdictions where traditional online gambling is prohibited.
Market Overview and Opportunity Analysis for Sweepstakes Casino Business
Reports suggest that the sweepstakes casino industry’s growth in the USA this is despite the legal uncertainty about these platforms. Especially in the USA, when all the States now have a different stance on sweepstakes casinos, in regions where it is still legal, the sweepstakes casinos alone are expected to generate more than $11 billion in revenue by the end of 2026.
This makes for an excellent opportunity that new and established iGaming businesses must capitalize on, and allow users to start playing casino games for free. As for the opportunities in the sweepstakes casinos segment, their market share is expected to double in terms of operator count within the next year.
This growth has the support of a favorable regulatory ecosystem, better infrastructure, and improved acceptance by payment processors.
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How Sweepstakes Casinos Differ From Traditional Online Casinos?
From the top, sweepstakes casinos might look like traditional casinos, and they largely work the same as traditional casinos, but you need to look closely to understand the differences.
| Feature | Traditional Online Casino | Sweepstakes Casino |
| Gameplay Currency | Real money | Gold Coins for fun play and Sweeps Coins for redeemable transactions. |
| Legality | Requires a gambling license | Operates under sweepstakes or promotional contest laws |
| Player Deposits | Cash used for betting | Cash used to buy virtual coins (with free Sweeps Coins) |
| Winnings | Direct cash payouts | Redeemable Sweeps Coin winnings |
| Purpose | Gambling entertainment | Social gaming with sweepstakes rewards |
Traditional online casinos run on real-money wagering as players deposit cash, bet it directly on games, and withdraw their winnings. This online casino model is tightly regulated and often limited to licensed jurisdictions.
Sweepstakes casinos, on the other hand, use a dual-currency system designed to stay within sweepstakes and promotional gaming laws. Players buy Gold Coins, which work as a play-for-fun currency within the platform, and in return, they receive Sweeps Coins as a free bonus.
However, gold coins cannot be redeemed for cash as they are only meant for entertainment purposes. Sweeps coins, acquired by completing tasks, buying gold coins, and playing games, are used to play sweepstakes-style games where winnings can be redeemed for real money or prizes.
Why Start a Sweepstakes Casino Business?
To learn how to start a sweepstakes casino business, let’s start by discussing the reasons behind investing in this business. Building a sweepstakes casino business means tapping into a growing trend with high potential for returns. It’s a system that blends entertainment with easy accessibility and profitability.
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Low Entry Barrier
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High Revenue Potential
-
Legal Advantages
- Giveaways
- Social media contests
- Bonus offers
Launching a real-money online casino means dealing with expensive gaming licenses, strict regional restrictions, and complex payment processing rules. This amounts to spending thousands in compliance costs before your first player even logs in.
But sweepstakes casinos are completely opposite, as they operate under the promotional contest laws. This means sweepstakes casinos don’t need gambling licenses, at least in the majority of jurisdictions. That means fewer legal hurdles, faster setup, and a far smaller upfront investment. You can build your platform, test your market, and scale before competitors even clear their licensing paperwork.
Even though players are not gambling in sweepstakes casinos, the revenue generation potential is still high. The majority of sweepstakes casinos generate income through virtual coin sales, player engagement features, and loyalty programs that keep users coming back.
Your goal has to be to take the players to a stage where they understand that sweep coins can bring them returns in cash or kind, the average revenue per user will also increase. Take this model to the global stage with recurring in-app purchases, and you have a tried and tested method to generate income from online sweepstakes casinos.
Sweepstakes casinos are among the easiest segments to launch and run a business, given how easy they are to build and run. Sweepstakes casinos are structured in a way to stay compliant.
Since players can obtain Sweeps Coins for free through multiple methods, like;
And others. This model does not qualify as gambling in most jurisdictions, opening them to several markets, like traditional iGaming casinos, which face restrictions and bans. Still, it’s recommended to consult legal experts to ensure your sweepstakes casinos.
10 Steps for How to Start Your Sweepstakes Casino Business
So, in order to start your sweepstakes business, it is important you follow the right path with proper execution of all the stages. Adhering to the steps below will help you understand how the business functions or works and how it will benefit your goals. So, here are the steps associated with helping you start your sweepstakes online casino business:
Research & Planning
The first thing you must do while starting your sweepstakes business is, deep market research. Following that, you must create an efficient and solid business plan, specifying all the purposes, goals and milestones you have in mind. In the same step, you must make efforts to understand your target audience and pay attention towards competitor analysis. It will eventually put you in a position to decide on how the foundation of your sweepstakes casino business will be. You can also take the help of attorneys in order to learn about any potential legal considerations across the operating jurisdictions.
Register Your Business
You will have to register your sweepstakes casino business without fail, as legal compliance is essential even for virtual currency-based gambling. Obtain all the required permits and licenses that you need to run your online sweepstakes casino business. Take the help of an accountant to understand any potential tax obligations that you must prioritise. Beyond that, you must also prepare all the legal documentation associated with your sweepstakes, age criteria, prize details, outlining rules and others. Now, you must also ensure the security measures of your platform are in place to protect the users’ data.
Buy Domain and Avail Hosting
You will have to buy a domain name that goes well with your brand name and target audience. It will help boost the overall recognition and player acquisition rate. Make sure the domain you choose is memorable and is capable of reflecting your brand theme. Following that, you must also seek reliable hosting solution providers alongside a web management platform. These solutions will be essential for making your sweepstakes casino capable of handling data load and high traffic. Thus, your players will attain an uninterrupted and smooth gaming experience.
Having a strong domain for your sweepstakes casino platform will increase your brand’s visibility. But at the same time, it will also help your website rank higher in the search engine results. Thus, it will be easier for your target audience to find your sweepstakes casino business platform. Hosting, on the other hand, is equally crucial as it will be solely responsible for keeping your site operational and accessible, especially during peak traffic flow. When you invest in quality hosting, your sweepstakes casino will be able to prevent unwanted technical issues and downtimes. Thus, the overall experience among users will be positive.
Secure Funds for Your Business
You do have to prioritise securing funds for your sweepstakes casino business. You can’t risk using all your savings or taking high-interest loans to fund your business quest. Seek help from trusted and good investors or business partners for stepping into this industry. There will be several areas where your expenses will be recurring or unexpected. So, keeping the business bootstrapped might limit your expansion. If you don’t want to dilute your equity by partnering with investors or co-founders, try for certain business loans with reasonable interest rates. Try out the crowdfunding platforms as well for raising capital from large groups.
Partner with Sweepstakes Casino Software Providers
The most important thing for you to start your sweepstakes casino business is a high-performance software or platform. You will need a user-friendly and well-designed sweepstakes platform to provide your players with access to casino-style games. Therefore, partnering with one of the top service providers might be a smart move in order to get a stand-out platform to base your business You must know that hiring in-house team members might turn out to be really expensive and time-consuming. Therefore, partnering with experts from one of the top companies can be your best bet.
At TRUEiGTECH, we are capable of providing you with quality sweepstakes casino platform development solutions. We have access to all the trending tools and technologies in order to curate a custom platform for your business needs. You can seek customisable banners, backoffice systems, management tools, gold coins, sweep coins, bonus enginese and other such features for your sweepstakes casino platform. If you want faster entry into the market, we also offer our turnkey sweepstakes platforms that are ready to launch and can be optimised with brand-centric customisations.
Our developers are well-versed in market trends and advanced technologies, guaranteeing a responsive, appealing and functional platform for you to run your business operations. To learn more about our sweepstakes casino software development services, reach out today.
Add Engaging Game Collection to Your Platform
You must make sure to add an engaging and diverse game collection to your sweepstakes casino platform. It is because the games are what will attract or retain the players on your platform, giving you that competitive edge. Your sweepstakes casino platform must have a big library of all the traditional casino games, giving players a realistic vibe. Consider adding casino-style titles such as slots, table games, card games and others by sourcing them from reputed providers. It is an important step if you want to succeed with your sweepstakes casino business.
You can seek help from the team of experts you just hired to develop your sweepstakes platform. At TRUEiGTECH, we have a big list of popular sweepstakes casino games that are ready to be integrated into your platform. Beyond that, you can also seek integration of completely customised game titles, adding versatility to your website. This way, you will be able to ensure that your sweepstakes platform has ideal games for everyone out there by adhering to their player preferences. Thus, the overall experience of users will improve when they find versatility in your sweepstakes game collection.
Market Your Business and Launch Promotional Campaigns
The next step in the process is marketing your sweepstakes casino business through interactive ads and strategic campaigns. It will be the priority move for you to attract players to join your sweepstakes platform. Take the help of digital marketers to help you position your brand across various online channels such as social media, third-party websites and others. Content marketing, SEO, email marketing, affiliate marketing and other such attributes can be taken into consideration for better outreach of your sweepstakes casino business. Beyond that, you can also collaborate with companies or influencers in order to cross-promote your sweepstakes casino business.
Test Your Sweepstakes Platform
The experts you hired for tailoring your sweepstakes platform will also be running various test cases to determine if the functionalities are performing as expected. Beyond technical analysis, you can also run tests to validate if the gameplay features, prize offerings, and other elements of the platform are working seamlessly. The player and admin dashboard will also be tested to ensure user-friendliness, easy navigation and better control. Payment gateways and methods will be checked to ensure seamless transactions for in-app purchases that you add to your sweepstakes casino platform.
Post-Launch Support & Maintenance
Partner with our team at TRUEiGTECH to avail post-launch support and maintenance solutions. In this service add-on, we will be constantly looking after your sweepstakes casino software, and will recommend necessary upgrades, maintenance or updates. This way, you can be assured of high uptime and seamless operations on your sweepstakes platform. In case you come across any technical glitches, you can easily connect with our team members and get solutions to your queries instantly. We will make sure to keep the platform features scalable enough in the long run, ensuring your business expansion plans are well-supported.
Keep a Tab on Performance Statistics and Market Trends
You must always look out for the growth statistics associated with your sweepstakes casino business. Keep a tab on all the latest technologies and trends that are surfacing across the internet to improve the operations of your sweepstakes platform. Following that, you must also analyse users’ behaviour, customer feedback, game preferences and other such insights to determine the performance of your sweepstakes business. This way, you will have a clear idea of what to improve or upgrade to welcome better profits.
Web traffic, social media engagement, entry rates and marketing success insights must also be tracked over time to ensure optimal ROI is being generated. Update your platform in periodic instances to offer new rewards or prizes, which will help you reach out to a broader audience and scale the overall revenue-generating potential of your business. You can seek the help of our experts at TRUEiGTECH for an in-depth analysis of the same.
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Legal and Compliance Requirements to Start a Sweepstakes Casino Business
A sweepstakes casino business is not about exploiting the loopholes; it’s more about operating within the limitations of the law, but smartly. It’s a flexible business model, but you cannot ignore the responsibilities that come with building and running a sweepstakes casino.
State-Wise Regulations
The rules for operating sweepstakes casinos change with the State, especially in the USA. as each region has set its own rules centered around promotional gaming, online contests, and prize redemptions, you need to understand these changes before investing.
While some states, like Florida and New York, have strict sweepstakes regulations that require clear disclosures, prize limits, and no-pay participation options. Others are more flexible, provided your platform offers free alternative entry methods and transparent odds.
Ideally, start your online sweepstakes business in one state and then scale it to others. But to launch it across multiple states, tailor your terms, prize pools, and entry methods to comply with each jurisdiction.
Terms and Conditions Set for Sweepstakes Casinos
Think of your Terms & Conditions as the rulebook that keeps your sweepstakes casino legal, fair, and transparent. With every clause, you need to clearly explain.
- How players earn or receive Sweeps Coins.
- The eligibility criteria (age, residency, etc.).
- How prizes or winnings are awarded and redeemed.
- The “no purchase necessary” method of entry.
- Any limits, odds, or timeframes for participation.
While customer protection and awareness are important, you will also set your brand’s credibility with these transparent terms. Add systems to reduce chargebacks, prevent disputes, and give players confidence that your platform plays fair.
KYC and AML Requirements
Know Your Customer (KYC) and Anti-Money Laundering (AML) standards apply to any platform handling redeemable rewards or cash equivalents. The same applies to sweepstakes casinos. For this, you must create a system that verifies player identities before processing transactions, deposits, and withdrawals.
This includes collecting IDs, confirming addresses, and screening for potential fraud or duplicate accounts. Players trust platforms that take verification seriously, and payment partners require it before approving integrations.
Key Features of a Successful Sweepstakes Casino Platform
When you are about to start your sweepstakes casino business in 2026, you must be aware of the key features that you can’t afford to miss on your platform. This is because a sweepstakes casino platform is only as good as its performance or engagement features. If you want to make your sweepstakes business stand out in the crowd, you ought to build awareness for some of those critical features, which include:
- Dual Currency System: Enables players to use Gold Coins for fun and Sweeps Coins for redeemable prizes, keeping the platform compliant while maintaining real-value excitement.
- Player Account Management: Gives operators full control over user registration, verification, balances, and engagement history, etc., needed to manage players efficiently and securely.
- Diverse Game Portfolio: Offers a mix of slots, table games, crash titles, and instant wins designed for sweepstakes play, keeping users entertained and returning daily.
- Gamification and Reward: Drives engagement through daily missions, level-ups, leaderboards, and surprise bonuses that make playtime feel more rewarding.
- Mobile-First Design: Optimized for smartphones and tablets so players get fast, seamless gameplay anywhere, without app store restrictions.
- Regulatory Compliance: Built with tools for geo-blocking, recordkeeping, and free-entry validation to ensure every aspect of your platform aligns with sweepstakes laws.
- Integrated Marketing: Includes built-in CRM, promo codes, and affiliate tracking to help you run campaigns, re-engage users, and grow revenue efficiently.
- Fraud Detection: AI-driven systems identify suspicious activity, multiple accounts, and bonus abuse before they impact your bottom line.
- Risk Monitoring: Provides real-time analytics to flag irregular betting patterns or payout anomalies, helping you maintain a secure and fair environment.
- Admin Backoffice: A centralized dashboard that gives full visibility into player data, transactions, and performance metrics for data-driven decisions.
- Loyalty and Bonus Engine: Automates personalized rewards, deposit matches, and tiered loyalty levels that increase retention and lifetime player value.
- Social Media Module: Lets you integrate social logins, referral sharing, and community feeds to boost organic reach and brand engagement.
- Gamification: Turns gameplay into progress through interactive elements for achievements, streaks, and collectible rewards that keep players motivated to return.
- Real-Time Chat: Encourages interaction between players and support teams, fostering a sense of community and trust around your brand.
- Prize Redeeming: Streamlines how players convert Sweeps Coin winnings into cash or gift cards securely, with full audit tracking for compliance.
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Sweepstakes Casino Marketing & Growth Strategies
As much as sweepstakes casinos are thriving, they still need a marketing push that will take your platform in front of the target audience. Marketing and growth strategy are a part of how to start an online sweepstakes business. With increased competition, you will need to mix different marketing and growth strategies that blend creativity and player engagement.| Marketing Strategy | What to Do? | Key Steps to Cover | How to Measure Success? |
| Paid Ads and Performance Marketing | Run targeted ad campaigns across Facebook, Google, and display networks to attract new players based on behavior and demographics. |
| Track Cost Per Acquisition (CPA), conversion rate, and Return on Ad Spend (ROAS), and pay attention to cost per active, depositing player after 7 or 30 days. |
| Affiliate and Influencer Partnerships | Partner with gaming affiliates and streamers to promote your sweepstakes casino to their audiences. |
| Monitor referral traffic, first-purchase conversions, and affiliate ROI progress while setting your benchmark metric as average revenue per referred player (ARPRP). |
| Social Engagement & Community Building | Leverage the power of social media to run ads and host real interactions to build connections. Use contests, live draws, updates, and user-generated content. |
| Track engagement rate (likes, comments, shares), referral sign-ups, and community-driven traffic to your platform. Also, look at the growth of active social followers. |
| Email and CRM Automation | Set up automated email and push campaigns that re-engage players at key moments after sign-up, after inactivity, or after winnings. |
| Notice the email open rate, CTR, and reactivation rate. Mostly focus on the ARPU as it provides the rate of conversion. |
| Loyalty & Retention Programs | Reward long-term engagement with loyalty points, streak bonuses, and tiered VIP systems that give players something to aim for. |
| Monitor retention rate, session frequency, and lifetime value (LTV) across player segments and pay attention to churn reduction percentage. |
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Sweepstakes Casino Game Selection for your Platform
A key part of how to start a sweepstakes casino is game selection. The games you add will provide the key attracting factor for players. But for the players to stay back and continue engaging with your sweepstakes casinos, the games must be exciting, fair, and rewarding. So, a strong selection strategy is not about adding every slot or table game you can find, but more about balance, performance, and audience fit.
- Choose games that encourage repeat play, meaning they have fast rounds, achievable wins, and built-in reward triggers, which keep users active longer.
- Check every game for it must perform flawlessly on smartphones; most players engage on mobile first.
- Tailor game themes and payout styles to regional tastes, as what works in the U.S. might not work in other regions.
- Track which games drive the most Sweeps Coin redemptions or longest sessions and customize them to fit your brand identity.
- Only get games from certified providers who can guarantee fair RNG and fast integration within sweepstakes laws.
- Always keep the lobby dynamic with seasonal or event-based game drops to create fresh excitement.
Common Mistakes to Avoid While Launching Your Own Sweepstakes
Once you learn how to start a sweepstakes casino, it’s a high-reward business, but equally easier to run into losses or even shut down if you rush the setup or overlook the details that keep the business sustainable.
- Don’t Ignore Legal Details: Many founders assume that because sweepstakes casinos aren’t “real-money” operations, compliance is optional. But it’s not optional and rather mandatory as even more difficult as each state has its own rules for disclosures, AMOE, prize structures, prize redeeming, KYC, and more.
- Complicating the Currency System: With sweepstakes casinos, already there are two types of currencies, which can easily confuse the players. Ensure that your players instantly understand how Gold Coins and Sweeps Coins work. Confusing mechanics or unclear redemption paths lead to losing trust and retention.
- Neglecting KYC and Fraud Prevention Mechanisms: Weak verification or bonus abuse can lead to profit leakage, and players can also lose trust. On the other hand, if you have strong KYC/AML systems, they not only help with compliance but also protect your margins and credibility.
- Launch Without Testing: Pushing a platform live without proper QA or user testing often leads to payment errors, broken features, and frustrated users. So its important to test every workflow, whether it’s registration to redeeming prizes to lodging a complaint, and more.
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Why Choose TRUEiGTECH as Your Sweepstakes Software Provider?
Now that you understand how to start an online sweepstakes business, get in touch with TRUEiGTECH to build, launch, and manage the sweepstakes software. With TRUEiGTECH as your sweepstakes software development partner, rest assured, we understand compliance, player engagement, and revenue optimization.
We specialize in building platforms that are fully compliant, scalable, and designed to keep players coming back, giving entrepreneurs the confidence to enter the market quickly and safely.
- Regulatory Compliance Built-In: From geo-blocking to free-entry options and audit-ready recordkeeping, every platform is designed to align with sweepstakes laws across multiple states.
- Curated Game Integration: We provide access to a diverse portfolio of sweepstakes-optimized games, including slots, tables, instant wins, and tournament features, all designed to boost engagement.
- Marketing & Retention Tools: Built-in CRM, loyalty engines, referral programs, and gamification features help operators acquire, engage, and retain players efficiently.
- Secure Player & Payment Management: KYC/AML-ready systems, anti-fraud monitoring, and safe prize redemption workflows keep both operators and players protected.
- Scalable & Mobile-First Platforms: Whether you’re starting small or planning nationwide reach, our platforms handle traffic surges, mobile gameplay, and multi-device access without performance drops.
- Expert Support & Consultation: In addition to providing the software, TRUEiGTECH also guides operators on best practices for sweepstakes mechanics, monetization strategies, and legal compliance.
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What are the Different Ways to Manage Your Sweepstakes Casino Business?
Building and running a sweepstakes casino is different from running a sweepstakes casino business. To manage a business means to continuously stay updated with the market trends and implement the latest innovations to ensure your business stays profitable.
- Responsive Customer Support: Quick, knowledgeable support keeps players happy. Use live chat, FAQs, and email workflows to resolve issues before they escalate.
- Fix Bugs Beforehand: Test games, payment flows, and features thoroughly to catch errors early before launch to ensure your players don’t get frustrated with faulty design and workflows.
- Monitor Player Behavior & Analytics: Track engagement, purchases, and churn patterns through data-driven insights to help you tweak games, promotions, and retention strategies.
- Oversee Loyalty & Bonus Programs: Regularly review rewards, streaks, and VIP tiers to ensure you are keeping incentives fair and exciting, which maximizes player retention and lifetime value.
FAQ's
Sweepstakes casinos are legal in most U.S. states if they follow sweepstakes laws, including free-entry options. States like Florida, Texas, and California allow them, but each state has unique disclosure and prize requirements. Always check local regulations before launching.
To ensure maximum engagement, you need to offer a mix of slots, table games, instant wins, and tournaments. To ensure this, include games with fast rounds, achievable rewards, and social features to keep players engaged and returning daily.
The cost of a sweepstakes casino platform varies based on platform complexity, game portfolio, and compliance tools. Where entry-level platforms start around $100k–$150k, while fully custom, multi-state compliant systems can reach $300k+.
You can stay compliant by implementing geo-blocking, maintaining free-entry options, following prize rules, and conducting regular audits. Using a provider experienced in sweepstakes laws reduces legal risk significantly.
It is possible to monetize sweepstakes casinos like a traditional casino, but you have to understand the difference between traditional and sweepstakes casinos to monetize correctly. Revenue comes from virtual coin sales, in-app purchases, loyalty programs, and marketing partnerships, all while remaining compliant with sweepstakes laws.
To prevent fraud and abuse, use KYC/AML verification, AI-driven fraud detection, and bonus abuse monitoring. Regular audits and real-time monitoring help catch suspicious activity before it affects revenue.
You need to look for providers with experience in sweepstakes compliance, dual-currency platforms, integrated marketing tools, and reliable support.
Yes, TRUEiGTECH builds sweepstakes casinos with a mobile-first design that ensures faster and smoother gameplay.
Written by: Prish K
Prish K, Head of Marketing at TRUEiGTECH, holds an experience of more than 10 years in the iGaming domain. Starting from strategic planning and digital marketing to team leadership and cross-functional collaboration, he is a master of his domains. For more than a decade, he has shown a promising commitment to fostering result-driven and creative work outputs. Beyond guiding newcomers and established iGaming operators with the right software solutions for their business needs, Prish also wants to share his industry expertise and knowledge through insightful blogs and articles
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Look Out for What Our Clients Have to Say!
~Tom R
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★★★★★
February 15, 2024
I reviewed several sweepstakes casino providers on a global scale, but TRUEiGTECH did catch my attention with its sophisticated and technology-centric development approach. The consultants here guided me through the entire process that the company adopts, and it was convincing enough for me to hand out my project to TRUEiGTECH. The outcome is proficient and is converting well for my business.
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February 11, 2024
Thank you, TRUEiGTECH, for considering all my custom feature requirements for the Sweepstakes casino platform. Even though it was an add-on to my real-money casino software project, you made the integration quite seamless. The entire team here is skilled and trained to take on all the custom requests put out for them. Keep up with the good work.
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