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12 Essential Features for High-Performance Sweepstakes Casinos Software

If you want to enter the gambling market without worrying about any traditional gambling laws, sweepstakes casino software is the way to go. Though you, as an operator, have to take care of compliances, the sweepstakes concept is the easiest to run an online casino, legally. But, how does a sweepstakes casino work?

12 Essential Features for High-Performance Sweepstakes Casinos Software - Trueigtech

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Just like the sweepstakes sports betting software development, the sweepstakes casino software also works on a virtual currency model rather than real money. Players can use virtual currency, such as gold coins, to play games, such as slot games, poker, table games, etc. Players can also use sweep coins to play games where winnings can be redeemed as real cash.

Let’s read ahead and find out what other features you can offer your players with a sweepstakes casino software.

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Necessary Features of a Sweepstakes Casino Software

Operators can use sweepstakes software to provide players with a gambling-like experience. Players can play games using virtual currency and even purchase it, except for sweep coins. A sweepstakes casino development company ensures that the software has a no-purchase option.

This option ensures the software complies with sweepstakes law requirements when operating an online casino business. If you are planning to launch a sweepstakes software, make sure that it has the following features.

1. Dual currency

One of the primary features of sweepstakes casino software is the dual currency system. Your casino software must allow players to play using virtual currency elements, such as gold coins and sweep coins. While players can win and purchase gold coins to play sweep slots and other games, they cannot purchase sweep coins. Sweep coins can only be earned while purchasing gold coins and used to play games and redeem winnings for real cash.

2. Third-party integration

To make your software offer better functionality, you need to add various third-party integrations to it. Integrations improve the user experience, security, design, and management of the software. For example, you can add CRMs, CMS, security tools, payment gateways, IP blocking integrations, and more. If you require assistance adding these to your software, you can rely on TRUEiGTECH’s casino software development services.

3. User authentication

When hosting an online casino, though it does not involve any real money, your software needs robust user authentication features. The sweepstakes casino software must have features, such as AML, KYC & Identity Verification, two-factor authentication, etc., to ensure that the users who access the platform are verified. These features reduce the chances of fraud and chargebacks.

4. Promotions and loyalty

To retain users and attract new players to the platform add a bonus engine. The bonus engine provides daily bonuses, referral bonuses, VIP features, loyalty points, and more to the players. This will not only boost user acquisition and retention, but it will also improve the dwell time of the players and engagement.

5. Real-time analytics

Real-time analytics can provide you with numbers that you can track to make informed growth decisions for the software. For example, by tracking user behavior, like session duration and churn rate, you can boost user retention by targeting retention offers. Moreover, by tracking aspects such as gold coin purchase volume and redemption requests for sweepcoins, you can identify high-spending users and target them with relevant offers. Similarly, analytics can help you track fraud, suspicious login behavior, lag or crash incidents, etc.

6. Back office and PAM

To keep a close check on operations, compliance, player engagement, and revenue tracking, back office and player account management features are necessary in a sweepstakes casino software. With these features, it becomes easier to monitor activity history, such as logins, purchases, redemptions, adjust game configurations, upload and review documents, send in-app messages or popups, and more.

7. Responsible gaming tools

Gambling can be addictive, even if it does not involve real money. Therefore, operators must add some responsible gaming features to the software. Several features can promote responsible gaming, such as self-exclusion, session time limits, deposit limits, usage notifications, etc. Users must be able to block themselves from accessing the account for a certain period of time, and should also receive notifications when they are playing for too long.

8. Variety of Games

The games in the sweepstakes casino software are the same as those in other online casino software. You can choose to add as many games as possible to ensure that more players can have fun on the platform. The sweepstakes online casino software can have sweep slots games, video poker, table games, Blackjack, Keno, etc.

9. Legal compliance

While it does not involve real money, the sweepstakes software must comply with regulations to ensure hassle-free operations without bans or fines. Your sweepstakes software must comply with US State Regulators, KYC Compliance with Respect to US FinCEN Regulations, and must also have GLI Certification and RNG licensing. If you require assistance with these licenses and compliances, TRUEiGTECH can help.

10. Social & Gamification Features

Adding some social and gamification features to the sweepstakes casino software is one of the best ways to increase daily active users and lifetime value. For example, you can add a chat feature for the players to communicate with each other during the game. Besides, you can add leaderboards, tournaments, badges, streak rewards, VIP, and loyalty clubs to keep the players engaged.

11. Payment Gateway Integrations

As the sweepstakes software allows you to purchase gold coins to play casino games, there must be a robust payment gateway to safely handle payments. Prioritize adding support for multiple payment methods, such as cards, e-wallets, crypto, and bank transfers. Furthermore, ensure that the software uses SSL encryption and redirects users to safe pages. Lastly, make sure that the payment gateway complies with PCI-DSS regulations.

12. Anti-fraud Systems

To protect your sweepstakes casino software from abuse, chargebacks, and regulatory violations, consider using anti-fraud systems. These systems can include device fingerprinting, IP matching, KYC, rate-limiting for login or spin attempts, bonus abuse prevention, chargeback management, etc.

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Conclusion

You must integrate these features of sweepstakes casinos into the software to ensure higher engagement, longer dwell time, responsible gaming, and expanding the user base. Moreover, make sure that your software complies with all the rules and regulations of a gambling software. If you are new to the gambling market, it can become overwhelming for you to handle this on your own. To make things easy, you can consult experts at TRUEiGTECH.

TRUEiGTECH is a prime sweepstakes casino software provider in the iGaming industry. We specializes in turnkey, white-label, and bespoke sweepstakes casino software development for its clients while taking care of key features and legal compliances.

Reach out to TRUEiGTECH today!

Prish K - Trueigtech

Written by: Prish K

Prish K, Head of Marketing at TRUEiGTECH, holds an experience of more than 10 years in the iGaming domain. Starting from strategic planning and digital marketing to team leadership and cross-functional collaboration, he is a master of his domains. For more than a decade, he has shown a promising commitment to fostering result-driven and creative work outputs. Beyond guiding newcomers and established iGaming operators with the right software solutions for their business needs, Prish also wants to share his industry expertise and knowledge through insightful blogs and articles

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